An older man is sitting in an over-sized chair. “My name is Steve, and I am the product manager here at the Select Comfort’s Sleep Number bed product line. While our product line has been an amazing success over the years, we are always looking for new ways to improve our customer’s sleep experience. I recently received a letter in the mail that pointed out a way in which we can improve our award-winning beds.”
My husband and I both love our sleep number bed. I keep my side at 25 and he sets his side at 85. We both sleep well all the time. The only problem is that sometimes at night we like to play some “adult” games, and having both sides set to the same number for a short time would really help. Can you help us out here?
“I understand your problem. Suppose you are playing a game of ‘duck, duck, goose.'”
Switches to a shot of a man and a woman on their bed in their pajamas. The husband is sitting in the middle of the bed and the wife is behind him touching him on the head saying “duck” each time. Suddenly she yells “goose” and starts running in a small circle on the bed. The husband gets up to chase her, but once he steps on the soft side of the bed he losses his balance and flies off the bed at a 45 degree angle.
“Now who wants that to happen to them when they are getting goosed?” The man in the chair asked.
“To solve this problem we have added additional buttons to the sleep number controllers which we have called the ‘duck’ buttons. Once configured, the ‘duck on’ button will bring both sides of the bed to the same preset pressure.”
The woman and man are in bed. The man is asleep. The woman reaches over and touches him gently on the shoulder. He wakes up and looks at her. She smiles and ever so slightly raises her eyebrow. He smiles back at her. She reaches for something under the covers and pulls out a game of Jenga. They both jump out from under the covers and start setting up the game in the middle of the bed. They are about to start playing, and then she remembers to hit the ‘duck on’ button.
A different woman is sleeping in her bed. A man comes into the room. He is unshaven, has a significant pot belly, and has just finished a can of beer. The throws the empty can in the corner of the room and gets into bed. He looks over at his wife and grabs his controller to hit the ‘duck on’ button. The wife wakes up and realizes what is going on in the bed. She reaches over to her controller and hits the ‘duck off’ button. The bed returns to the original settings.
“Hitting the ‘duck off’ button can be used to express an unwillingness to play games in bed, in addition to resetting the bed at the end of the game.” the man in the chair explained. “So from everyone here at Sleep Number, have a good night sleep after you get ducked.”